Episode 24

Published on:

21st Nov 2023

Sales Strategies For Growth (Week 1)

Ever wondered why customers should choose your product or service over others in a competitive market? Join Tina Sue in this Women Choosing Growth podcast episode as she unravels the secrets to standing out and thriving in the world of sales.

In this episode, Tina Sue kicks off a four-week series on sales, focusing on building a strong sales foundation. She emphasizes the importance of understanding the difference between sales and revenue, clarifying that sales specifically refer to the money collected from a company's products or services. The discussion delves into the fundamental role of sales in business growth, profitability, and the ultimate goal of building a valuable business.

Tina breaks down the four-part series, with today's focus on establishing a robust sales foundation. She explores the sales process, the significance of hitting targets, and the need for strategic planning to ensure sustainable growth. The episode also addresses the challenge of differentiating products and services in a competitive market, highlighting the distinction between a niche and a unique selling proposition (USP). Tina emphasizes that a USP is what sets a business apart from the competition and explores the importance of defining a clear audience or niche.

Ready to elevate your sales game and build a strong foundation for business growth? Tune in to the full episode for valuable insights and actionable strategies.

What You’ll Learn in this Show:

  • Importance of sales in business growth

  • Difference between sales and revenue

  • Four-part series breakdown: foundation, growth strategies, effective techniques, scaling and sustaining

  • Balancing sales with product/service capacity

  • Defining a clear niche and USP

  • Strategies for standing out in a competitive market

  • Building a sustainable path for business growth

  • And so much more!
Show artwork for Women Choosing Growth

About the Podcast

Women Choosing Growth
Welcome to the Women Choosing Growth podcast, your go-to show actionable advice to grow your business to be worth millions while sharing empowering stories of triumph and navigating obstacles from women entrepreneurs, industry experts, and thought leaders who have experienced the inevitable challenges that come with entrepreneurship.

Whether you're embarking on your entrepreneurial journey or seeking to elevate your business to new heights, our podcast is your ultimate resource hub, providing you with the essential tools, valuable resources, and a supportive community to foster your business growth.

I'm your host, Tina Sue, a lifelong entrepreneur and business growth advisor, and together, we'll crush a wide range of topics tailored specifically to the needs of women entrepreneurs. From effective marketing strategies to mastering the art of sales, from financial management to transformative leadership techniques, and from personal growth to professional development – we've got you covered.

Get ready to supercharge your business growth, work smarter, and build a business you will eventually sell form millions! This podcast is a must-listen for ambitious women entrepreneurs who are determined to thrive.

TO BE A GUEST ON OUR SHOW: https://forms.gle/3oCufn1cEhuCjwLZ6